Monday, April 27, 2009

Friend Blaster!

Anyone in a band who is struggling to build a fan base needs to start using Friend Blaster, a stellar program created specifically for myspace. Before I explain the function of this program, it is important to understand the power of myspace to effectively build a following.

NEW YORK - FEBRUARY 09: (U.S. British singer L...Image by Getty Images via Daylife


In 2003 when myspace was first launched, many bands saw the potential to spread their music by reaching out to the growing number of online users. Lily Allen, singer songwriter from the UK, did this better than anyone, becoming one of the first musicians to gain unprecedented fame through myspace. By posting demos of her songs on myspace, and responding to the comments of fans on her page, in no time she gained hundreds of thousands of friends on her site.

Today record labels continue to look at the amount of interaction bands have with their fans as well as the number of friends on their profiles as a means of judging if a band is worth their investment. That's where Friend blaster comes in. This brand new program gathers the profiles of up to five hundred friends a day, and allows you to send, along with a personal message of your choice, friend requests to each profile. Before this program was created bands were forced to go through time consuming process of friending each profile one at a time. With Friend Blaster, those days are history!

Another great feature of friend blaster is that it allows you to target the group of profiles you send friend requests to. Pop rock bands trying to build a fan base in the D.C. area, for example, would use friend blaster to gather the profiles of friends of popular pop rock bands in the D.C. area. My band, Trustfall, has used Friend Blaster to gather profiles of fans of local, popular rock band Hotspur. Since using Friend blaster, the hits on our page have trippled, along with the number of comments we recieve!

Finally, though Friend blaster gets the job done when it comes to friending potential fans, that's only half the battle. In order to make believers out of your new friends, you must let them know that you care about them and appreciate their support. Responding to the comments of your new friends on myspace demonstrates that you want to get to know them on a personal level, and aren't only concerned with selling them your merchandice.






1 comment:

  1. Wow, I love Lily Allen and I didnt know that! And she responded to comments? That is awesome...

    ReplyDelete